Online Technology and Tools
This RSS Trick Supports SEO Strategy and Sharing
Online marketers are taking and re-purposing your content. Did you know that? Have you see the tweets that say “The ____ daily is out” and tag you or a small number of other users?
Read MoreHow Do You Get A Klout Score of 60 and Why Do You Care?
They give every online user a score between 1 and 100 and connect marketers and brands with users that are influential in the topics most important to the brand. Since their launch there have been some competitors that have come into the space as well.
Read MoreThe Marketer’s Ultimate Guide to RSS
Essentially RSS is the technology or format in which EVERY news site and EVERY blog publishes their content. You’ve see the cool orange icon that looks like a wifi symbol on it’s side all over the internet and now you know what it is for.
Read MoreSEO Rank Reporter WordPress Plugin Review
SEO Rank Reporter allows the user to input as many phrases and keyword queries as desired to track how any given URL ranks on Google for that query. The plugin refreshes data every…
Read MoreEveryone is a Publisher – 3 Tips to Stand Out
To stand out among the clutter one has to produce content that is FAR more valuable to one’s audience than everyone else. That could be entertaining, educational, informative, or whatever your audience craves.
Read MoreContent Strategy Magic Question
I call it the magic question because it puts everything else into perspective. When I talk to advertisers and business owners who are trying to build an online audience around their brand, product, or events the conversation almost always come back to content. Content is at the core of the three Cs of internet marketing and without it no amount of great paid ads, SEO, or awesome products has any legs.
Read MoreTrying to Explain Twitter to People Who Don’t Understand It
I often hear from people about how much they love Facebook but hate Twitter. Or perhaps the most common way I hear it is “I just don’t understand Twitter.” Here I’m going to attempt to outline some of the key differences and advantages of Twitter comparing it to Facebook.
Read MoreRules For Successful Blog Posting on WordPress
Learn the most critical rules to posting blogs in WordPress that will drive traffic and encourage search engines to love your site.
Read MoreThe Business Argument In Favor of Creating Twitter Lists
You may choose to create a private list if you want to be able to quickly look at tweets from a select group or segment of twitter users without giving anyone else access to seeing the list. Perhaps you want to quickly look at tweets from America’s Got Talent Judges but you don’t want anyone else to know you are obsessed with the show?
Read MoreThe Three Ps to Getting Web Traffic
This is all about taking a big and topical issue and trying to break it down to three simple concepts that help simplify web traffic strategies in a way that make them easy to remember, plan, and teach.
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