GoodReads Tutorial – How to Setup & Use Goodreads.com

By Jacob Paulsen | March 18, 2009

In an effort to continue my series of tutorial videos about Social Media Marketing I've just completed this new 10 minute video about setting up your account on Goodreads.com Goodreads will be the next BIG thing in Social Media. I guarantee it!

Email Marketing – Icontact, Aweber, ConstantContact, Etc.

By Jacob Paulsen | March 17, 2009

Since email marketing is an important part of what all online marketers do I thought it prudent to do an overview of the different services out there. In the upcoming week or so I will also prepare an article about how to best utilize this technology on your website.

The Next Big Wave in the Social Media Network

By Jacob Paulsen | March 5, 2009

Of all the thousands of different social networking sites out there we can basically categorize them into several main categories such as Social News, Social Bookmarking, Picture sharing, Video sharing, Blogs, mini-blogs, Social Networks, etc. So far history has shown that the three most effective sites where Social Media experts are spending most of their…

Get & Setup Your Own Webcast Room in 5 Minutes

By Jacob Paulsen | March 1, 2009

In our rough economic times more and more people and organizations are turning to Online Conferencing solutions. As quickly as possible I want to show you how you can get your own online webcast room in as little as 5 minutes through the VereConference service offered at WebcastRooms.com

Focus on You! Human Life Value

By Jacob Paulsen | February 16, 2009

I am talking about what you are worth to yourself and to those around you. You can begin to calculate your own human life value the same way you would your financial portfolio. You too have income, expenses, assets, and liabilities that increase and decrease your human life value.

Social Media Summed Up

By Jacob Paulsen | February 3, 2009

Internet Marketing is changing. With the buzz right now about social media and how it is changing our focus I wanted to give all of my readers an umbrella concept that will hopefully clarify what all of this means and how each of us should be acting to take advantage of these changes. PRINCIPLE 1:…

The Social Media Revolution

By Jacob Paulsen | January 30, 2009

Social Media is changing the world. No longer do people turn to traditional forms of media such as tv, newspapers, radio, etc for their news & information. The internet has made the world transparent and social media networks such as facebook, youtube, twitter, etc are changing the way people get their information. Business owners and…

Dollars Follow Value

By Jacob Paulsen | January 30, 2009

If you wake up in the morning and ask yourself “How can I make more money today,” this article is for you. Our whole lives we have been trained incorrectly. The first time I heard the words “Dollars Follow Value,” it kept me up at night. This is about a shift in inward thinking. The…

2009 Paradigm Shifts

By Jacob Paulsen | January 8, 2009

Quickly, I want to talk about some of the upcoming MegaTrends of 2009. If there is a way for you to get involved in a business that will benefit from these trends, do it! Social Media VS (books, newspapers, news, tv) By the end of 2009, we will find people walking away from Books, Newspapers,…

Social Media & Personal Branding Tools

By Jacob Paulsen | December 31, 2008

My purpose in Social Media is quite simple. To establish meaningful relationships, brand myself as a marketing professional, and to make a profit. My greatest fear in all of this is the general amount of time I can waste in all the social media networks. So, my purpose in this article is to share with you the best tools that I have found to accomplish these; my three goals without wasting time.

Pay Less in Taxes Through Business Incorporation

By Jacob Paulsen | December 12, 2008

UPDATE: This information is now outdated and the author makes no guarantee as to its accuracy. Those who are (for all tax purposes) self-employed, fall into two categories: those who work for a marketing or sales organization (MLM, Real Estate, Insurance, Sales) as 10-99 contractors; and those who run a small business out of their…