Do Digital Marketers Need to Know All Of This?
Marketing and Advertising present a very complex environment. Marketing experts have to surround themselves with people who have expertise in each part of the marketing cycle and the various mediums where marketing and advertising are placed.
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The “It's Not About Me Moment”
Every successful person has a moment like that. A moment when they realize life is about creating value for others. There are a lot of people in the camp of naysayers who think it's truly a load of crap. These are the people who think work is about making money and money is about being happy. They are of course wrong and their passion for cash will only get them so far.
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The Glare of the TV On The Window – A Confused Society
In the next 12 months what could you achieve if I handed you an extra 32 days? What if you cut your “average” TV consumption from 10 hours per week to only 5 hours per week?
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UTM Tracking Codes for Web Traffic Acquisition Reporting
I talk to a lot of digital marketers who drive a lot of web traffic from several different sources to their website but are currently unable to measure the value or conversion rates of these unique traffic channels. UTM codes can solve that problem.
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The Eternal Laws of Stewardship
Since stewardship is the governing principle or law between us and our divine creator (or insert here whatever eternal power term you prefer) its very important to understand how it works. The laws that dictate stewardship can be used in our favor if we understand them.
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Five More Ways To Get Me To Stop Following You On Twitter
I don't have any bandwidth for junk. Several years ago I originally published an article called “10 Ways to Guarantee I Stop Following You On Twitter” and today I want to add to that list with 5 more things I find annoying enough to warrant the “Unfollow.”
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This RSS Trick Supports SEO Strategy and Sharing
Online marketers are taking and re-purposing your content. Did you know that? Have you see the tweets that say “The ____ daily is out” and tag you or a small number of other users?
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