This RSS Trick Supports SEO Strategy and Sharing
Online marketers are taking and re-purposing your content. Did you know that? Have you see the tweets that say “The ____ daily is out” and tag you or a small number of other users?
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How Do You Get A Klout Score of 60 and Why Do You Care?
They give every online user a score between 1 and 100 and connect marketers and brands with users that are influential in the topics most important to the brand. Since their launch there have been some competitors that have come into the space as well.
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The Marketer's Ultimate Guide to RSS
Essentially RSS is the technology or format in which EVERY news site and EVERY blog publishes their content. You've see the cool orange icon that looks like a wifi symbol on it's side all over the internet and now you know what it is for.
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The Myths of Creativity by David Burkus
Each chapter of this book discusses a myth, the science behind that myth, and the reality of how creativity really works. While this book plays well toward professionals who work in a “creative” environment I think anyone could benefit and enjoy reading this book.
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Marketing: What Job Is Your Product Being Hired To Do
When working on product development, and then when marketing a product, ask yourself, “What job will my customer hire my product to do?” In addition to looking at this from the marketing and business angle I also want to address how this applies to relationships and personal development.
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Getting Out of Your Comfort Zone is For Sissies
Everyone is always telling you to get out of your comfort zone. If you get a little out of your comfort zone you will always have a little success.
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Execution IS The Strategy by Laura Stack
The majority of the book is dedicated to helping individuals, leaders, and organizations identify where their execution is weak and how to address it. As the diagram suggest, the book is divided into 4 core parts (which create the acronym L-E-A-D) with 3 sub sections to each of those 4 parts.
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