Posts Tagged ‘web 2.0’

In our modern marketing world the tell a friend tactic is growing less and less common. Social news and social bookmarking sites like Digg and Delicious are making it easier to share web pages, blogs, etc with your online network. You need only share a link on your Facebook profile and all of your friends are exposed to it instantly. If any of them comment on it then all of their friends also become exposed to it. This is what we refer to as “viral.” How much more powerful is that type of syndication than trying to manually enter your friends email address and name so they can get an email telling them about this page?